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PREZIOSO

Cleansing, conditioning & leave in

Cleansing and conditioning line dedicated to all hair types, enriched with precious ingredients of natural origin and with organic certification.

From high-quality raw materials and new technologies emerges the revolutionary concept of "breathing" shampoo.

The special and powerful formula creates a matrix on the scalp and hair shaft, providing softness and hydration, nourishing deeply, and allowing even the finest hair to "breathe."

A simple yet innovative concept to ensure shine and strength, hydration, and nourishment for all hair types. The delicate and enveloping fragrance makes the Precious ritual a true indulgence for the senses.

NATURAL ACTIVE INGREDIENTS

  • ORGANIC ARGAN OIL:Known as the "desert gold," argan oil has been used since ancient times for the beauty of hair. It provides deep nourishment and protection due to its emollient and moisturizing properties. It contains antioxidant vitamins A and E, along with valuable unsaturated fatty acids that bind to the hair structure, strengthening and making them healthy and shiny.

  • ORGANIC MONOI OIL:Monoi, in Polynesian, means sacred oil. It is a blend of coconut oil and tiaré flowers that deeply regenerates the hair, from root to tip, preventing oxidative stress damage. It is rich in lauric acid, a substance highly beneficial for the beauty and health of the hair, resulting in silky and shiny strands

  • CERTIFIED VEGAN PRODUCTS VEGANOK: is the first and most widespread Quality Mark for vegan products in Europe. It guarantees that no tests or procedures involving the direct exploitation of animals have been conducted or commissioned for any substance or material used in the production of the products. Additionally, no testing or control procedures on the finished product have involved the direct exploitation of animals at any stage. *fonte: VeganOK Certification

DOLCEVITA

Shampoo anti-yellow

Line designed to enhance the timeless beauty of blonde hair. The special and powerful revolutionary formula, enriched with cutting-edge pigmented polymers, stands out for its immediate action that enhances the natural brightness of your hair.

With a particular focus on safety and versatility, our line acts gently and reliably on the gray hair of both men and women, providing them not only with a touch of revitalizing hydration but also an extraordinary shine that transforms each strand into a jewel of elegance.

The line becomes a precious ally for those who wish to eliminate unwanted reflections, especially yellow tones, from lightened, bleached, or highlighted hair. The gentleness of our formula combines with a moisturizing action that leaves the hair not only radiant but also incredibly soft to the touch.

NATURAL ACTIVE INGREDIENTS

  • ORGANIC ARGAN OIL:Known as the "gold of the desert," argan oil has been used since ancient times for the beauty of hair. It provides nourishment and deep protection thanks to its emollient and moisturizing properties. It contains vitamin A and E with antioxidant action and precious unsaturated fatty acids that bind to the hair structure, strengthening and making it healthy and shiny.

  • Luminescina: The phytocomplex of Mullein flowers is capable of protecting the hair from high-energy UV radiation, transforming them into a source of light that directly radiates the hair, making it brighter, younger, and healthier.

SUN

Protection stystem

Line created with the utmost attention to preserve the beauty and vitality of your hair. Carefully designed to protect your mane from damage caused by sun exposure, chlorine, and saltwater.

Conceived as a beauty ritual, our line not only protects but also elevates the experience of hair care to a new level of sophistication.

NATURAL ACTIVE INGREDIENTS

  • ORGANIC MONOI OIL: It is a blend of coconut oil and tiare flowers that regenerates the hair deeply, from the roots to the tips, preventing oxidative stress damage. It is rich in lauric acid, a substance very useful for the beauty and health of the hair, leaving it silky and shiny.

  • MANGO EXTRACT: This exotic fruit contains fatty acids that make it ideal for the care of damaged, frizzy, and brittle hair. It creates a protective barrier on the hair, making it shiny and preventing split ends. It is particularly suitable for dry, fragile, damaged, frizzy, and dull hair.

  • Vitamin E: Mainly found in citrus fruits, vitamin E is the antioxidant par excellence and protects against damage caused by free radicals and environmental factors. During and after sun exposure, it protects the hydrolipidic film that covers the hair, giving it a healthy, nourished, and luminous appearance.li>
  • UV filter:They protect the hair from the aggression of sun, wind, salt, chlorine, and prevent color fading.

Haircare

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